5 Signs Your Car Dealership Is A Victim Of Bad SEO

Most readers of this blog know that we’re car guys just like you. We work with cars everyday, we own automotive businesses that support our families just like many of you. These days, working in the auto industry means working online much of the time. In an age where most car purchases begin online we must have a strong presence all over the web to attract new customers and make your inventory available most anywhere the customer is looking.

Because of that we have to work with third party vendors to help maintain our website, keep our social media up to date, manage our reputation and of course rank our websites. That brings us to the point of this article, if you’ve hired an SEO agency but aren’t seeing the results you were promised or expected you might be the victim of bad SEO. We asked Zack Gaddy of BigLeagueSearch.net: Highlands Ranch SEO Agency, they specialize in providing SEO for car dealerships around the country for a few signs that you’ve had bad SEO done on your site. Here is what he had to say:

  1. “The first thing we look at when we diagnose a website is the existing backlinks to your business” We start by looking at a website called Majestic.com, it’s actually free to use for your own website so if you’re suspicious you can signup for an account and view your own website’s metrics. What we look for is the quality of the links pointing to your site. Right now what we’re seeing a lot of is dozens of low quality links from websites that end in .xyz, these sites often have no Trust Flow (TF) or Citation Flow (CF) and when you look at the websites themselves it’s quickly apparent that these are part of a link network that simply sells links to whomever wants to buy them. You’re often lumped in with low quality site which associates you with those poor quality websites. For us Majestic is basically a rabbit hole, from there we dive into understanding what’s going on with your website as the search engines see it.
  2. “A lot of SEO companies don’t do on-page correctly or even do things that harm your website”. On site issues can range from poor optimization to things done intentionally to harm your site. You’re page titles should be designed to target your most important keywords and not be stuffed with things you want to rank for. You basically have 65 characters to tell people and search engines what you’re website is about, don’t waste a single character.  One sign of somebody inexperienced with web development is having your whole or part of your site set to no-index. That is basically telling Google that you don’t want your site to show up in the search engine rankings. That might seem basic but it’s happened numerous times that a client has come to us saying their site isn’t ranking and we find they have set their entire website to no-index.
  3. “Not all on page content is created equal”, some SEO companies will offer to provide content for your website; if they do that make sure you ask them where they are going to source that content from. Good content for your website is so important, some companies will use “spinning” software to write an existing article automatically by swapping out words in the article that mean the same thing but don’t read correctly to a human. Google has gotten good at recognizing this poor quality content and will penalize your site for using it. Sure it’s a cheap way to get content but it can really hurt you in the end.

Top 5 Mercury Cougars Available Today

Today we are presenting the top five Mercury cars which can be found on the market today. All of these models are found in the late 1960’s to early 1970’s and are all a variation of the Mercury Cougar model that can be visible seen and admired up to today.

There are several reasons why mercury cougar cars are the top mercury cars available. We asked Bryan Case of Classic Kia why people still love the Mercury Cougar after all these years, “First of all, they harken back to the muscle car era of the late sixties and seventies where muscle cars were the latest craze in car trends. With the iconic electric razor type grill and the V8 Engine, it is no wonder that the Mercury cougar makes many auto enthusiast list of the best muscle cars ever made”.

1. 1969 Mercury Cougar XR7 ($39,990)

This Cougar XR7 is the most expensive of the mercury cars on the market. It has an automatic transmission and a gray interior. Also if you buy a version of this with a 428 Cobra jet engine, you then own one of 127 ever made. One of the most desired muscle cars in the world.

2. 1970 Mercury Cougar XR7 ($37,995)

With this car comes a 351 Windsor engine C6 transmission. Has a two-tone leather interior and has great factory air conditioning. So it works very well in the summer. Has a great paint job as well.

3. 1967 Mercury Cougar GT ($35,990)

This is an American classic which combines the greatness of power steering with a flash interior. Has a V8 Engine and for those who hate auto gears, this car comes with the manual gear lever. So you can have a fun time driving at full speed with this great classic.

The most interesting aspect of this car was that it has its own sports pedigree – it was raced in the 1967 trans-am season where it placed second overall and won four races.

4. 1968 Mercury Cougar ($28,495)

This is a car that does not fail to disappoint. It has a C4 transmission engine and runs on gasoline. The wheels are chrome wheels, which give this car a classic feeling. Front and rear suspension and great power steering. Also, features a hard top roof.

5. 1972 Mercury Cougar XR7 ($25,000)

This car is the last in a line of mustang muscle cars by Mercury. In fact, this car marked the end of the muscle car era from the 1960’s as Mercury moved onto the middle-class family car market in the 1970’s. Only 1929 convertibles were made and featured in 1972. Main features are an aggressive grill and semi-fastback styling.

Welcome to the Colorado Cougar Club!

The original Colorado Cougar Club was founded in 1992. We are a family centered group dedicated to our passion for the Mercury Cougar. The Colorado Cougar Charter Club is mostly a social club dedicated to promoting and encouraging cougar ownership as well as preservation and promotion of Cougars since they were first rolled off the line.

For the record Ownership is not a requirement for club membership.